School Scorecard
Maple Bear Usaquén
Bogotá, Colombia
70/ 100
Category Breakdown
Weighted composite methodologyWebsite Experience
30% weight73
Search & SEO
25% weight65
Social Presence
20% weight69
Brand Consistency
15% weight77
Parent Conversion
10% weight62
Digital Health Trend
Last 6 audit cyclesAudit Narrative
Newest campus in the Colombia cluster; ramping ahead of schedule on all metrics.
Last audited August 3, 2026Website Experience
Standalone Site- Mobile-responsive layout
- Admissions enquiry form functioning
- Click-to-WhatsApp / call-to-action visible
- Page load performance within target
- Parent-facing storytelling (video, testimonials)
Search & SEO
Branded search visibility
73%Target: 90%+Gap
Local admissions keyword ranking
Top 5Target: Top 5On Track
Structured metadata coverage
CompleteTarget: CompleteOn Track
Google Business Profile accuracy
VerifiedTarget: VerifiedOn Track
Social Presence
Posting Consistency64
Brand Compliance77
Engagement Rate75
Recommended Actions
No open recommendations for this school this cycle — performance is on track.