School Scorecard
Maple Bear Pituba
Salvador, Brazil
65/ 100
Category Breakdown
Weighted composite methodologyWebsite Experience
30% weight68
Search & SEO
25% weight60
Social Presence
20% weight71
Brand Consistency
15% weight66
Parent Conversion
10% weight59
Digital Health Trend
Last 6 audit cyclesAudit Narrative
Recovering steadily following a brand refresh completed last quarter.
Last audited July 26, 2026Website Experience
Standalone Site- Mobile-responsive layout
- Admissions enquiry form functioning
- Click-to-WhatsApp / call-to-action visible
- Page load performance within target
- Parent-facing storytelling (video, testimonials)
Search & SEO
Branded search visibility
68%Target: 90%+Gap
Local admissions keyword ranking
Top 20+Target: Top 5Gap
Structured metadata coverage
CompleteTarget: CompleteOn Track
Google Business Profile accuracy
VerifiedTarget: VerifiedOn Track
Social Presence
Posting Consistency66
Brand Compliance66
Engagement Rate77
Recommended Actions
No open recommendations for this school this cycle — performance is on track.